iPhone phat says Merry Christmas!
A pair of rumors, one stale and one fresh, suggest the iPhone has found its stride in the ten-million-iPhone marathon of 2008. First, TechCrunch cites "a source close to Apple with direct knowledge of the numbers" who suggests production is ramping up to 800,000 per week. That would be just under 10 million per quarter, or nearly 40 million per year. That number would be in excess of analyst predictions, which run from 10 to 15 million in 2008, to as many as 25 million in the first year of sale. To put this in perspective, Apple has sold just over 7 million iPhones since the device went on sale in June of last year, a million of those being the iPhone 3G so far. If there is any truth to this rumor, Apple will soon be announcing its 10 millionth iPhone sold, shortly followed by the fulfillment of Steve Jobs prophetic utterance of selling 10 million iPhones in 2008.
And that's without the iPhone nano.
MacRumors summarizes a rumor from last year and this year, this time citing the Daily Mail in the UK.
The product will be launched in the UK at up to £150 for pay-as-you-go customers by O2, the mobile phone group owned by Spain's Telefoñica. 'This will be a big one,' said an industry source.
That converts into about $300 for an unsubsidized model in the US, which makes sense. Currently, AT&T is talking $599 and $699 for an iPhone 3G without a contract. That would mean the alleged iPhone nano would go for around $150 with a two-year contract. Also, a jetpack will probably be included. It might as well be, as this is fantasy, not rumor.
Sure, Apple alluded to a "mystery product" devouring the company's margins in the current quarter, but this isn't it. As the first rumor points out, Apple is struggling to keep up with demand for iPhones as it is. Further, there is the matter of the user experience. You can only make a browser window so small before recreating the UI disaster common among Palm and Windows Mobile devices. Cross the iPhone nano off your Christmas list now.